Regardless of its current success, the journey for Blur to change into the largest NFT market is much from over, and evaluating its present and future success is a fancy matter.
NFT marketplaces are at the moment embroiled in fierce competitors for purchasers, with corporations decreasing their charges and royalties to entice and hold customers. This competitors has resulted within the gradual weakening of royalty charges, a vital income supply for a lot of NFT creators who really feel deserted by the marketplaces that when supported them. This “race to the underside” is inflicting important disruption to all the NFT ecosystem.
Learn extra: Why we’d like extra NFT royalties and higher marketplaces
Is Blur’s quantity actual?
Blur has surpassed OpenSea within the general worth of gross sales made by means of its platform, however the information has sparked a debate about its true significance.
One issue contributing to Blur’s success is its rewards program, which awards factors to merchants for itemizing and bidding on NFTs. These factors might be exchanged for BLUR tokens, with the variety of tokens obtained based mostly on the variety of factors amassed.
Since there aren’t any market charges or royalties, the one impediment stopping customers from gaming the system and incomes tokens by buying their very own listings with a special pockets is the necessity to pay gasoline charges.
Nevertheless, final month, CryptoSlam, a tracker of NFT gross sales information, claimed that that is exactly what was occurring on Blur. In an e-mail to its subscribers, CryptoSlam said that only one% of high-value merchants had been accountable for the majority of buying and selling exercise on the platform.
In consequence, CryptoSlam took motion and eliminated lots of of tens of millions of {dollars} in Blur trades from its information, citing “market manipulation.” It has since carried out an up to date algorithm that filters out “suspicious” gross sales.
In the course of the interval of February 14th to February twenty fifth, CryptoSlam recognized over $577 million in wash-traded NFTs on the platform.
In keeping with CryptoSlam, gross sales information from Blur is “misrepresenting” the NFT market. The doubtless synthetic surge in gross sales has boosted the business’s general gross sales quantity to its highest stage since January 2022, main some to consider that the market was rebounding after a major drop in exercise over the previous yr.
Information engineer Scott Hawkins from CryptoSlam said in an interview with Forkast, “What we’re discovering is that that is artificially propping up gross sales quantity in a really disingenuous method for all the NFT market.”
As well as, OpenSea nonetheless has extra customers than Blur, with a consumer base that consists of a smaller group of extra lively merchants. Blur has solely 113,886 customers within the final 30 days in comparison with OpenSea’s 294,146. Critics additionally declare {that a} small proportion of wallets on Blur are accountable for almost all of transactions.
The way forward for Blur
The specifics of how the BLUR token will likely be valued sooner or later are unclear, and it’s unsure the way it will acquire worth over time. At the moment, BLUR operates as a governance token, however since Blur is a centralized entity, it might want to progressively cede management to token holders of a newly established DAO. This may very well be the rationale why U.S. customers had been excluded from the airdrop, even supposing the token is obtainable on main U.S. exchanges like Coinbase.
The Blur DAO will likely be accountable for governing necessary facets of the platform, akin to establishing the protocol’s worth accrual and distribution. This might embody figuring out the protocol price charge (as much as 2.5%) after 180 days and awarding treasury grants to develop {the marketplace} additional. These decisions will play a crucial position in shaping the platform’s future progress and figuring out whether or not Blur can compete successfully within the market each now and within the instant future.